Projects
Management Consultancy Project – Eduspace
Project Overview:
This consultancy project focused on analyzing Eduspace’s market positioning in the competitive online education sector. By benchmarking against industry leaders like Byju’s, Vedantu, and Preply, the study identified key gaps in digital engagement, pricing models, and customer acquisition strategies. The goal was to provide data-driven recommendations to improve Eduspace’s competitive standing and market reach.
Challenges & Approach:
- Low Digital Engagement: Eduspace had only 28 YouTube subscribers, compared to 1.23M for Vedantu.
- Pricing Model Limitations: Lack of premium plans and competitive structuring impacted revenue.
- Limited Personalization: Unlike AI-driven platforms, Eduspace lacked tailored learning experiences.
Through comprehensive research and competitive analysis, I identified areas of improvement and recommended targeted strategies to enhance engagement, pricing flexibility, and user experience.
Key Achievements:
✅ Developed a social media growth strategy to boost audience engagement.
✅ Proposed a flexible pricing model ($15–$35/hour) to compete with platforms charging up to $1,000 per session.
✅ Recommended AI-driven learning customization to improve student retention.
✅ Presented findings to stakeholders, receiving positive feedback for actionable solutions.
Project Impact:
Eduspace was equipped with a roadmap for scaling its market presence and refining its business model, aligning with the latest industry trends.
Operational Challenges and Strategies for Offering Western Cuisine in Indian Restaurants
Project Overview:
This research explored the operational complexities of integrating Western cuisine into Indian restaurants. By conducting in-depth interviews with restaurant owners, managers, and customers, the study uncovered challenges in ingredient sourcing, staff training, and balancing authenticity with customer expectations.
Challenges & Approach:
- Sourcing Authentic Ingredients: Limited availability of Western ingredients led to quality inconsistencies.
- Skill Gap in Staff Training: Chefs required specialized training in Western cooking techniques.
- Customer Perception: Some diners appreciated fusion dishes, while others preferred authenticity.
To address these challenges, I developed strategic recommendations focusing on supply chain improvements, staff development, and customer engagement.
Key Achievements:
✅ Designed a structured menu approach, separating authentic Western and fusion dishes.
✅ Proposed specialized training programs to enhance Western culinary expertise.
✅ Recommended customer feedback mechanisms to refine offerings based on preferences.
✅ Suggested digital marketing strategies to attract a diverse customer base.
Project Impact:
The research provided restaurant owners with practical solutions to enhance operations, improve menu authenticity, and optimize customer satisfaction.
Detection and Restriction of Intruders in Farm Fields
Project Overview:
This project focused on developing a security system to detect and restrict unauthorized intrusions in farm fields, helping protect agricultural assets from theft and wildlife damage. By implementing surveillance techniques and motion detection systems, the project provided an efficient and cost-effective solution for farm security.
Challenges & Approach:
- Unauthorized Human and Animal Intrusions: Farms faced losses due to security breaches.
- Lack of Cost-Effective Monitoring: Traditional security measures were expensive and ineffective.
- Limited Real-Time Alerts: Farmers needed immediate notifications to take preventive action.
The project developed a motion-based detection mechanism that could differentiate between human and animal movement, triggering security responses accordingly.
Key Achievements:
✅ Designed a real-time intrusion detection system to monitor farm fields.
✅ Implemented motion detection technology to identify threats accurately.
✅ Developed preventive security measures, including alarms and physical barriers.
✅ Reduced farm security breaches by 30% compared to traditional methods.
Project Impact:
The project provided a scalable security solution that improved farm protection, reduced losses, and increased operational efficiency.